2012 TTRA International Annual Conference
"Innovations in Destination Marketing Research"
Virginia Beach Resort, Virginia Beach, VA (USA)
June 17-19, 2012
The 43rd Annual Conference of the Travel and Tourism Research Association is the only tourism organization to bring destination research managers, tourism research companies and tourism academics together to advance the quality and practice of tourism research. The conference is organized around five universes, each including a general session with breakout industry and academic research sessions. The five universes are:
Destination Performance Measurement
New Technologies and Tourism Behavior
Tourism Futures and forecasting
Destination Marketing Strategy
Destination Management Strategy
